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Build against the plan
Keep option, margin, timing, market, and channel targets visible as products take shape.
A finished plan can still contain zero real products.
The option count, AUR, margin, and timing can all be right. Someone still has to decide which products make the line, how they work together, and what each market adopts.
A finished plan still isn’t a product line.
Option count, AUR, margin, and timing can all be right before the actual products exist.
And the line can still be wrong.
Duplication, gaps, and weak pairings are hard to spot across spreadsheets, decks, and asset folders. You have to see the set together.
That’s the work still happening across meetings, decks, and spreadsheets.
Merchandising, design, product, and regional teams build the line together, but the plan, the products, and the reasoning are scattered across tools.
The plan can be right and the product line can still be wrong.
The plan can work on paper while the line still has duplication, gaps, weak pairing, or poor flow. Those issues only appear when you see the whole set.
VibeIQ is where the plan becomes the product line.
Planning targets stay visible while teams build the actual line, compare the set, make trade-offs, and decide what moves forward across markets and channels.
Carry approved decisions forward
Preserve what changed, why, and where each product was adopted.
“Visualizing the data and having the decision making in real time, that's a gap that we were able to fill right away.”
Mary Grim, Head of Global Digital Operations
Bring the plan into context
Option-count, AUR, margin, timing, region, and channel targets stay visible while products take shape.
Turn planned slots into the actual line
Connect briefs, concepts, product information, and market needs to the places they need to fill.
See whether the set works
Compare breadth, coverage, price architecture, margin, pairing, duplication, and regional needs across the whole line.
Decide what makes the line
Cut, swap, adapt, or approve products with the commercial and creative context in view.
Carry forward only what survives
Move the adopted products and their decision context into PLM, development, sell-in, and downstream workflows.
Earlier decisions show up in the numbers.
Customers cut unnecessary options earlier, reduce manual work, and return time to product teams.
10% fewer SKUs
Removed unnecessary options before sampling.
1 week → ≤1 day
Line-plan preparation for a major milestone.
36 hours per merchant, per season
Returned time spent reconciling the line.