The Product Decision Platform for Retail

Plan

Board

Showcase

Build the Line

Brief & Shape

Evaluate & Decide

Adopt by Market

Review & Sell

Build the line

Build the line against targets before every product exists. Promote placeholders as products land, while gaps, duplication, and target variance remain visible.

Target-backed placeholders

Start with open needs tied to option count, price, timing, region, or channel targets, then fill them as products take shape.

Live rollups against targets

See option count, price, units, margin, and mix against the sourced plan as products are added or changed.

Lifecycle visibility

See what is planned, in concept, in development, approved, or dropped without reconciling separate trackers.

Brief & Shape

Tie briefs, concepts, and creative options to the products and open slots they are intended to fill. Feedback and changes stay tied to the current plan.

Living briefs

Keep commercial targets, product requirements, and creative direction tied to the product slot as the plan changes.

Concepts tied to open needs

Connect each concept to the product need it is intended to fill, so coverage and gaps remain visible.

Visual iteration and lineboards

Develop, recolor, compare, and present options from the current range without rebuilding review boards.

Evaluate & Decide

Compare products across category, channel, region, price, units, and margin. Cut duplication, adapt the mix, and decide what makes the assortment before more cost is committed.

See the set as a whole

Evaluate breadth, coverage, price architecture, duplication, pairing, flow, and commercial targets across the line.

Drops, swaps, and approvals

Cut, adapt, swap, or approve products with the effect on the full line visible.

Decision history

Keep what changed, why, and where products were adopted attached to the line.

Adopt by market

Give regional and channel teams the current global range to adopt and adapt. Their choices, concerns, and forecasts remain visible before commitments harden.

Global-to-local assortments

Give each region or channel a governed view of the global range to adopt and adapt.

Adoption, concerns, and overrides

Capture what each market wants, what it rejects, and where it needs a regional or channel variation.

Central visibility before the buy

See adoption, quantities, forecasts, and unresolved risk across markets before commitments harden.

Review & Sell

Run line reviews, regional previews, buyer meetings, and sell-in from current product data and imagery. When the assortment changes, the presentation changes with it.

Live review mode

Run reviews from the current range and make changes during the meeting without a post-review rebuild.

Buyer and account views

Create market-, channel-, or account-specific assortments from the approved range.

Presentations that stay current

Generate sell-in decks and line sheets from live product data and imagery, with PowerPoint or Excel exports when needed.

A better line leaves less to fix downstream.

Cut unnecessary options earlier, return time to product teams, and manage more complexity without adding the same level of cost.

Protect margin earlier

Catch over-assortment and margin exposure before they become development spend, inventory commitments, and markdown risk.

Return time to teams

Remove the hours spent rebuilding plans, reviews, and presentations so teams can spend more time shaping the product range.

Reduce late-stage waste

Make more decisions before samples, shoots, sourcing changes, and rework add cost.

Scale the operating model

Manage more products, regions, and channels without multiplying trackers, meetings, and manual coordination.

AI that starts with the line, not a blank prompt.

AI works from the product need, commercial targets, current line, and past decisions so teams can create and evaluate options in place.

Create against a real need

Generate concepts from briefs, references, brand assets, and the open needs in the line.

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Iterate in place

Recolour, apply materials or prints, and refine options without creating another disconnected version.

Visualize the set earlier

See realistic products together before physical samples, shoots, or sell-in.

Common Questions

How do Plan, Board, and Showcase stay connected? They all work from the same evolving product and assortment data. A change to a product, target, status, visual, or decision can appear across every relevant view without rebuilding it elsewhere.

How does VibeIQ work with merchandise and range planning systems? Planning systems remain the source of commercial targets such as option count, units, AUR, margin, timing, region, and channel. VibeIQ brings those targets into context while teams build the actual product line and assortments. The resulting offering can then flow back into planning for forecast, depth, allocation, and buy decisions.

Does VibeIQ replace our PLM or planning systems? No. Planning systems set financial targets, while PLM and downstream systems manage approved products through development. VibeIQ connects the decisions that determine what moves forward, where it is adopted, and why.

Do we need to implement the whole platform at once? No. Teams can begin with one product range, workflow, or decision point, then expand across applications, teams, regions, and categories.

Does VibeIQ require us to use a specific AI model? No. VibeIQ can work with different approved models while keeping the product, brand, assortment, and decision context consistent.

Can VibeIQ work without a PLM? Yes. Where no PLM is in place, agreed products and decisions can move directly into development and other downstream workflows.

Build the right product line before cost gets locked in.

Three applications, one connected product line.

Build and evaluate the line as a set.

Build the line

Brief & Shape

Evaluate & Decide

Adopt by market

Review & Sell

A better line leaves less to fix downstream.

AI that starts with the line, not a blank prompt.

Common Questions

Put your current line to the test.