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Visual Line Planning Software

Visual line planning. From targets to products.

Build the line against commercial targets, evaluate the assortment together, and carry product decisions into regional adoption and sell-in.

vibeiq-visual-line-plan-rounded

A visual line plan should do more than display products.

Connect commercial targets, product choices, creative work, and market feedback in one live product line.
Keep targets beside product choices
Evaluate styles, price points, and assortment mix against the commercial goals they need to support.
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See how the assortment works together
Review products as a complete set to identify gaps, overlap, and missing coverage.
Carry decisions into the next review
Keep product changes and feedback connected as design, regional, and commercial teams work on the line.

Build, evaluate, and refine the line.

From the first placeholder to market adoption, keep product choices connected to the targets and context behind them.

Build the line against the plan

Bring commercial targets and product choices into the same workspace. Track counts, price points, and margin goals as the line takes shape.

  • Set the targets Define category structure, option counts, and margin goals.
  • Compare the assortment Review assortment totals against the plan.
  • Evaluate changes Assess additions, drops, and price changes together.

Start before every product exists

Use placeholders to define what the line needs before every design is complete. Give new concepts a clear role alongside existing products.

  • Reserve space in the line Plan for new concepts alongside carryover products.
  • Define what belongs Set category, target price, and key attributes before designs are complete.
  • Develop selected concepts Turn chosen placeholders into products as the line takes shape.
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Define the role and target price of a product before the design exists.

Review the assortment as a whole

See carryovers, new concepts, and proposed options alongside the attributes that define their role in the line. Evaluate visual balance and commercial fit together.

  • Organize the view Group products by category, color, price, or delivery.
  • Build connected lineboards Generate visual lineboards from assortment data.
  • Review visuals and data together Evaluate product imagery alongside pricing and other commercial attributes.

Spot gaps and overlap earlier

Compare category coverage, price architecture, and similar products before committing more development work. See where the assortment needs another option or fewer competing ones.

  • Check coverage Compare the mix across categories and price points.
  • Question duplication Review similar products side by side to assess whether each earns its place.
  • Assess the assortment mix Check available options by market, channel, and delivery.

Keep decisions connected to the line

Capture feedback, proposed changes, and review history alongside the products they affect. Give the next team the context to understand what changed and why.

  • Review proposed changes Keep feedback and suggested attribute changes alongside the product.
  • Track product progress Follow products through lifecycle stages as decisions take shape.
  • Follow what changed Review change history and alerts for dropped products.

Shape market assortments from one global line

Give regional and commercial teams a shared starting point. Keep local selections connected as products move into development and sell-in.

  • Curate local assortments Build selections by region, channel, or account from the shared line.
  • Bring market feedback forward Capture adoption feedback while teams are still shaping the line.
  • Carry selections into the next stage Use selected assortments for reviews and sell-in, and share product data through configured integrations or exports.
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Review market selections alongside product feedback and review history.

Less preparation. Earlier input.
A more focused line.

New Balance Logo
12 weeks earlier
Regional feedback reached global teams
Kizik_Logo@2xC
5 days → 24 hours
Collecting sales-sample requirements
vera_bradley_logo@2xC
10% fewer SKUs
Before sampling

One live product line. Three connected ways to work.

VibeIQ is a product decision platform that connects line planning, creative review, and market adoption. Plan, Board, and Showcase share the same product and assortment foundation.
Plan
Build and evaluate the line

Work with targets, placeholders, product data, and assortment rollups. Track the line as products progress through lifecycle stages.

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Board
Connect creative work to product choices

Bring concepts, product visuals, and review feedback into a canvas linked to the assortment.

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Showcase
Review, adopt, and sell the line

Present the line, let markets explore their options, and build selected assortments during adoption and sell-in.

vibeiq-apparel-line-review

 

Publish line-plan updates to the linked assortment, keeping connected Board and Showcase views aligned for the next review.

Works alongside the tools you already use.

Bring planning targets, creative inputs, and product data into the line. Share selected updates with the systems that carry the work forward.

Planning systems
Bring in category, price, and margin targets to guide product choices.
Creative tools
Connect concepts and design work to products under review.
Digital assets
Review product imagery alongside attributes and commercial context.
PLM and execution
Exchange product data through configured integrations or exports.

Common Questions

What is visual line planning software?

Visual line planning software connects product imagery, attributes, and commercial targets in a shared workspace. Teams use it to build the product line, evaluate assortment balance, and decide which products move forward and where they will be offered.

How is visual line planning different from assortment planning?

Visual line planning focuses on building and evaluating the overall product line. Assortment planning shapes the mix offered to specific markets, channels, accounts, or stores. VibeIQ connects these activities so local selections remain linked to the global line.

Can we start planning before products are designed? Yes. VibeIQ supports placeholders that represent planned products or options. Teams can define attributes such as category, price tier, and silhouette before designs are complete, then develop product concepts against those requirements.
How does VibeIQ differ from spreadsheets or static lineboards? VibeIQ connects product visuals, planning data, assortments, and feedback in one workspace. Teams can evaluate the line together and carry published changes into connected views, reducing the separate updates needed to maintain spreadsheets and presentations.
Does VibeIQ replace PLM or financial planning software?

No. VibeIQ works alongside planning, PLM, DAM, and creative tools. It brings targets and product inputs into a shared environment for line decisions, with data exchanged through configured integrations or exports.

See how your next line review could work.

Tell us how your team plans and reviews a season or category. We’ll show how VibeIQ connects commercial targets, product choices, and market feedback in that workflow.