For retail and apparel brands, the 2025 U.S. tariffs aren’t just creating headlines — they’re creating operational chaos. While most brands were already dealing with complex, globally distributed supply chains, the latest tariff changes have added an urgent layer of cost and communication challenges.
Tariffs are now directly impacting Landed Duty Paid (LDP) costs — and for many teams, the ripple effects are hitting faster than the systems and workflows can handle. If your LDP changes daily, how can your pricing, margin, and go-to-market strategies keep up? This is where VibeIQ helps brands move from reactive to ready.
The Challenge: Real-Time Cost Changes Without Real-Time Visibility
Most brands today operate in fragmented systems. While FOB (Freight on Board) costs — which include Cut, Sew, Trim, and Packaging — may remain stable, LDP includes customs duties, freight, and inland transportation, and these are now being inflated by new tariffs. The result?
- Teams downstream often don’t see the new LDP values until it’s too late.
- Price adjustments become guesswork.
- Internal decks and external presentations quickly fall out of sync.
- Margin targets become moving targets.
These ripple effects can slow decisions, reduce confidence, and create inconsistencies that hurt both financial outcomes and brand trust.
How VibeIQ Helps Retail Brands with Visibility
VibeIQ’s assortment lifecycle platform brings clarity and control to tariff-driven pricing challenges by giving teams a real-time, shared view of product data — from cost to retail. Here’s how:
1. Centralized Visibility Into Cost Changes
VibeIQ integrates with sourcing and costing systems to pull in updated LDP values as tariffs change — all within your digital product workbooks and visual line plans.
- See updated LDP vs. FOB side-by-side
- Drill into SKU-level impact instantly
- Surface real-time cost changes across teams
2. Retail Pricing Simulation & Strategy
With flexible pricing rules, teams can test different what-if scenarios:
- Apply logic like “Increase MSRP by 5%” or “Round up to next $5 increment”
- Compare pre- and post-tariff pricing across collections, channels, or regions
- Make informed decisions before bringing price changes to leadership or retail partners
3. Dynamic Product Presentations
VibeIQ connects assortment data to all go-to-market deliverables:
- Visual line plans, lookbooks, and line review decks always reflect the latest pricing
- No more manually updating PDFs or spreadsheets
- Everyone presents the same version of the truth — internally and externally
4. Cross-Functional Collaboration
VibeIQ is built for teams to collaborate where the work is happening:
- Comment on product cards
- Flag pricing issues or cost anomalies
- Loop in sourcing, planning, design, or finance instantly
When tariffs hit, you don’t have days to regroup. VibeIQ helps you respond in minutes.
The Outcome: Fast, Aligned, and In Control
With VibeIQ’s assortment lifecycle platform, leading retail and apparel brands are able to:
- Respond to new tariff-driven cost changes in real time
- Align pricing strategy across merchandising, planning, and sales
- Present accurate, updated assortments without manual rework
- Maintain profitability and confidence — even as external conditions shift
VibeIQ turns tariff uncertainty into cross-functional clarity.
Ready to See VibeIQ in Action?
If you’re already feeling the impact of the 2025 U.S. tariffs — or just want a faster, more confident way to manage pricing shifts — VibeIQ can help.
Get in touch for a personalized walkthrough based on your team’s needs.
