
Author: VibeIQ





GTM Team Guidance: Real-Time Data for Real-Time Responsiveness
In a retail landscape where a single social media post can spark demand overnight, slow product updates are increasingly risky.

The Business Case for an Assortment Lifecycle Platform
As a merchandising leader, delivering the right products at the right time while protecting margins is a constant challenge—especially when

How to (Actually) Eliminate Costly Last-Minute Product Line Changes
Detecting Product Gaps Before It’s Too Late Late-stage product changes are among the most avoidable—and costly—problems in modern merchandising. According

Beyond Spreadsheets and Whiteboards: The Strategic Cost of Manual Merchandising Workflows
Modern merchandising leaders in the fashion and retail space know firsthand how quickly inefficient processes can erode margins, compromise brand

Connecting the Dots: Why Disconnected Data Hurts Speed to Market
Speed to market is more than just a buzzword in today’s fashion and retail sector—it’s a critical determinant of profit

Breaking Silos: How to Make Faster, Smarter Assortment Decisions
When merchandising, design, and product development teams operate in isolation, the result is often misalignment, inefficiencies, and missed market opportunities.