Product people, building for product people.
VibeIQ is a team of merchandisers, designers, product developers and technologists. We work side by side with the brands we serve, and we measure ourselves by one thing: what changes for our customers.

Our customers’ success is the job.
The best product teams bring together creative instinct, commercial judgment, customer understanding and years of experience. Our job is to strengthen that expertise, not get in its way, and we can only do that by staying close to the people doing the work.
So we work alongside our customers’ teams long after kickoff. We treat every rollout as a partnership, bring what we hear from customers straight into what we build next, and judge our progress by the value customers actually get, not by what we ship.
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It started with a gap hiding in plain sight.
Before VibeIQ, our founders spent years working with brands on product technology. Again and again, they saw capable teams surrounded by sophisticated systems, still relying on meetings, spreadsheets, decks and memory to decide what should make the line.
The problem was never a lack of talented people. The work simply didn’t have a system built around how those decisions really get made. So we set out to build one, alongside the people who make them.
Built by people who’ve done the job.
Our team brings experience across merchandising, design, product development, retail operations, enterprise technology and PLM. Many of us have sat on the other side of the table, so we know what’s at stake when a line decision gets made on stale information.
We’re hands-on by nature. We like working closely with customers, asking hard questions, and turning messy real-world problems into products people genuinely want to use.

How we work
The principles behind how we build, how we partner with customers, and how we work together.
Customers first
We’re as invested in our customers’ success as they are. If something isn’t working for a customer, it’s our problem to solve.
Stay close to the work
We spend time with the merchandisers, designers and developers who use VibeIQ, and build from what we see, not what we assume.
Ask the hard questions
We’d rather get to the real problem than ship the easy answer. That goes for our work with customers and with each other.
Own the outcome
Shipping is the start, not the finish. We measure progress by what changes for customers: earlier decisions, less manual work, better lines.

Meet the leadership team
Product, customer success, delivery and go-to-market, all pulling in the same direction: customers who get real value from VibeIQ.

Backed to keep investing in our customers.
In 2026, VibeIQ raised $22.5M in growth financing led by Volition Capital, with participation from Venture Guides. We’re putting it where it matters most: growing the team, deepening the product, and supporting the customers who build with us.

