Closing the Gap Between Merchandise Planning and PLM

Your Merchandising Stack Is Strong—But It’s Not Complete

Part of the stack What it does
Merchandise Financial Planning (MFP) tools
Set top-down targets, budgets, and investment levels
Assortment planning tools Define category mix, price points, and depth by region/channel
PLM systems
Manage development, sourcing, and sampling

Each system excels in its lane. However, none provides access to real-time product data and product visuals as the line takes shape and enables the cross-functional collaboration required to ready it for production.

The Operational Gap: Where Speed and Margin Erode

  • Fragmented context: Critical decisions in siloed decks → inconsistent SKU counts
  • Static visuals: No real-time data → late rework when costs escalate
  • Version chaos: Teams operating on different line versions → missed deadlines

This “middle zone” between planning and development stalls momentum and hides revenue opportunities.

Enter VibeIQ’s Assortment Lifecycle Platform

VibeIQ inserts a visual, data-connected workspace between your existing tools, so teams can build, refine, and approve the line in one place.

  1. With MFP & Assortment Planning Tools
    • Sync plans automatically: Bi-directional APIs push targets in and pull live SKU counts out.
    • See plans come alive: Drag-and-drop visual line layouts show depth and price tiering in real time.
    • Course-correct quickly: Spot gaps or over-assortment before they hit PLM.
  2. With PLM Systems
    • Lock decisions early: Capture product rationale before handing off to development.
    • Reduce sampling lead times: Cleaner inputs cut sample rounds and boost first-pass adoption.
    • Prevent duplication: Push final, approved data directly into PLM—no re-entry.

Benefit Recap: Why Merch Leaders Choose VibeIQ

  • Speed: Faster line alignment and a shorter GTM calendar
  • Decision Making: A single source of truth for all product data, visibility and confidence. fewer re-works
  • Revenue impact: Higher adoption, lower markdowns, and stronger sell-in

Ready to See VibeIQ in Action?

Get a personalized demo to learn how the VibeIQ platform snaps into the rest of your stack—and turns your merchandising gap into a competitive edge.

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