Merchandising
From seasonal strategy to in-store execution, merchandising is a chain of connected decisions. VibeIQ gives merchandising teams a single workspace to plan lines, build assortments, and visualize product placement, keeping every decision connected and aligned, with AI built in to surface insights and accelerate the work.
The Merchandising Workspace
Merchandising decisions don’t happen in isolation. Line plans feed assortments. Assortments feed floor sets. VibeIQ connects the entire merchandising workflow in one platform, so decisions flow downstream without re-keying, handoffs, or lost context.
Art & Science of Merchandising
The market plan and the creative plan live in the same workspace. Merchandising sees financial targets; design sees creative direction. Both teams build together instead of reconciling after the fact.
Built-in Intelligence
From scoring carryover candidates to highlighting assortment gaps to tracking plan drift, AI is embedded directly into the workflow, surfacing insights, identifying risks, and helping teams make better decisions, faster.
Plan to Floor, Connected
Plan visually from the start, and carry that context all the way through. Visual plans flow into assortments, and assortments flow into visual merchandising, with every decision staying connected to the original intent. No re-keying, no version drift, no loss of context.
Three Connected Capabilities. One Platform.
VibeIQ supports the full merchandising workflow, from seasonal target to final floor set. These three capabilities build on each other, with shared context flowing across them — and AI working across that context to surface insights, identify risks, and keep teams moving forward without rework, re-keying, or lost decisions.
Visual Line Planning
Set targets, stub out the line, assess carryover, and track every decision to plan — with merch and design building together.
Assortment Building & Curation
Adapt the line plan into channel- and region-specific assortments with data-driven recommendations and visual context.
Retail Visualization
Visualize product placement and floor sets before they hit the store — connected to the assortment data that drives them.
Visual Line Planning
Line planning is where the market plan meets the creative plan. VibeIQ is the shared workspace where merchandising and design set targets, build the line, and track every decision together, with full visibility into both financial and creative intent.
Import Goals. Build the Framework. Start Aligned.
Pull in your top-down seasonal targets such as OTB budgets, margin goals, style counts, and delivery windows, alongside design’s seasonal concepts, key silhouettes, and color direction. VibeIQ uses both inputs to initiate the line, creating placeholder slots by category, price tier, and silhouette that carry both commercial targets and creative intent. These become the guardrails that track the plan as it evolves.
Intelligent Planning Support — Analyze imported targets against historical performance, recommend an optimal line structure, and flag conflicts early, before a single product is placed.
Keep What’s Working. Brief What’s Missing.
This is where the market plan and creative plan come together in real time. Recommendations surface your strongest carryover candidates based on sell-through, margin, and trend relevance. Merchandising and design review together, accepting proven winners into placeholder slots and identifying the white space that needs new development. Every carryover decision is grounded in data. Every new style brief is grounded in a gap both sides align on.
Data-Driven Recommendations— Score and rank carryover candidates, identify emerging risks, and help define new style briefs from placeholder attributes.
See It Together. Decide Together.
The line plan comes alive on the visual canvas, with every filled slot, open gap, and data point visible at a glance. Merchandising sees margin mix and OTB pacing. Design sees color balance, silhouette flow, and storytelling coherence. Share interactive review boards with leadership, so decisions happen in the plan instead of in slide decks or exports. Comments, flags, and approvals all happen in one place.
Real-Time AI Insights — Generate line review summaries that highlight key risks, open gaps, and recommended actions ahead of decision meetings.
Every Add, Drop, and Swap — Measured Against the Goal
As the line evolves through iterations and reviews, a live dashboard tracks your build against the seasonal targets both teams agreed on. See where you’re over or under on style counts, OTB, margin, and delivery flow. When merchandising wants to cut and design wants to add, the trade-off is visible and quantified. The line locks when the plan says it’s ready.
Intelligent Plan Monitoring — Track plan health in real time, surface drift, and model trade-offs as constraints tighten.
Assortment Building & Curation
Assortment building and curation determine how the line comes to life across channels, regions, and accounts. VibeIQ turns your line into tailored assortments, carrying decisions forward and refining them for each context, with AI built in to surface insights and guide the right product mix.
Start From the Approved Line
Assortments inherit product data, imagery, and financial targets directly from the approved line. No re-keying, no stale exports. The assortment starts with decisions already made and builds from there.
AI-Optimized Assortment Mix — Recommends an initial assortment mix based on account history, regional sell-through patterns, and line plan constraints.
Right Product, Right Door
Adapt the assortment for each channel, region, or account. Add, swap, or remove styles with full visibility into how each decision impacts the financial plan. Wholesale, DTC, and regional teams each get a tailored view without losing connection to the source assortment.
Context-aware Recommendations — Suggest product swaps and additions based on account performance, regional demand patterns, and line constraints.
Retail Visualization
See exactly how your assortment will look in-store — at any point in the process. Retail visualization brings in-store context into the planning workflow early, so teams can validate decisions, align on presentation, and move forward with confidence before anything hits the floor.
The Right Context at Every Stage
See any product on the floor — on mannequins, fixtures, and in full floor-set context — at any point in the process. Pressure-test line decisions early, align on presentation mid-season, or bring the full collection to life for buyers at sell-in. Every visual stays linked to the source assortment.
Powered by Generative AI — Place any product into a retail environment in seconds, explore scenarios, and produce presentation-ready imagery without a photoshoot.
Why Disconnected Tools Don't Cut It
When line plans live in spreadsheets, assortments live in slides, and floor sets live in someone’s head, context gets lost at every handoff. VibeIQ connects the entire merchandising workflow in one system, so decisions stay connected from plan to floor.
Plan → Assortment → Floor
Decisions flow downstream without re-keying. Line plan targets become assortment constraints. Assortment products become floor set placements. Every step builds on the last, with live context instead of static exports.
AI That Works With Your Team
AI supports your team’s decisions by analyzing data, surfacing insights, and highlighting trade-offs. Your team stays in control, focusing on decisions while the system handles the analysis behind them.
Merch + Design in One Place
The market plan and the creative plan live in the same workspace. Both teams see the same products, the same data, and the same plan in real time, with nothing lost in translation.
Always Current, Never Stale
One living workspace that updates as decisions are made, visible to every stakeholder in real time. No more reconciling versions or rebuilding decks for every review.
One platform for the full merchandising workflow.
See how VibeIQ connects line planning, assortment building & curation, and retail visualization — with AI agents that make every step faster, smarter, and always on target.