Author: VibeIQ

Speed to market is more than just a buzzword in today’s fashion and retail sector—it’s a critical determinant of profit

When merchandising, design, and product development teams operate in isolation, the result is often misalignment, inefficiencies, and missed market opportunities.

In today’s dynamic retail and apparel landscape, the success of an assortment hinges on informed decision-making—not just at the final

As a Head of Merchandising in the dynamic retail and fashion landscape, your role demands not only keeping pace with

In an industry defined by razor-thin margins and ever-shifting consumer trends, effective teamwork is more than a nicety—it’s an operational

In a climate where tight margins and swift trend cycles can make or break a season, every early-stage decision has

Every new collection begins with an inspiring creative spark—but ensuring those sketches convert into profitable bestsellers requires more than just

As the head of merchandising you’re responsible for shaping a cohesive, profitable product assortment that delivers on your brand’s promise.